Land Rover History

The Land Rover was conceived by the Rover Company in 1947 during the aftermath of World War II. Before the war Rover had produced luxury cars which were not in demand in the immediate post-war period and raw materials were strictly rationed to those companies building construction or industrial equipment, or products that could be widely exported to earn crucial foreign exchange for the country. Also, Rover’s original factory in Coventry had been bombed during the war, forcing the company to move into a huge “shadow factory” built just before the war in Solihull near Birmingham, and used to construct Bristol Hercules aircraft engines. This factory was now empty but starting car production there from scratch would not be financially viable. Plans for a small, economical car known as the M Type were drawn up, and a few prototypes made, but would be too expensive to produce.

The Land Rover Series I, II, and III (commonly referred to as series Land Rovers, to distinguish them from later models) are off-road vehicles produced by the British manufacturer Land Rover that were inspired by the US-built Willys Jeep. In 1992, Land Rover claimed that 70% of all the vehicles they had built were still in use.

Series models feature leaf-sprung suspension with selectable two or four-wheel drive (4WD); though the Stage 1 V8 version of the Series III featured permanent 4WD. All three models could be started with a front hand crank and had the option of a rear power takeoff for accessories.

Timeline

1947: Rover’s chief designer Maurice Wilks and his associates create a prototype using Jeep chassis and components
1948: The first Land Rover was officially launched 30 April 1948, at the Amsterdam Motor Show

Land Rover Dormobile
land rover series II
Image by Sherlock77 (James)
1964 Land Rover Dormobile camper

1962 Land Rover Series II – 3/4 Rear
land rover series II
Image by Coffee on Sundays

Land Rover
land rover series II
Image by Sherlock77 (James)
1963 Land Rover 88

(taken with Ricoh FF-9s point-and-shoot)

1962 Land Rover Series II – 3/4 Front
land rover series II
Image by Coffee on Sundays

IMG_2343_4_5
land rover series II
Image by Chris Ibbotson
I’ve seen this landrover in a garage in Ambleside for years and I’ve always thought it would make a good photo. I’ve finally got around to take some pics and as I had a few minutes i took a few bracketed photos to make a HDR when i got back to my PC.

I can’t decide if I like this HDR, I’m not sure if it looks too unrealistic. Any comments greatly appreciated.

1958: Series II launched
1961: Series IIA began production
1967: Rover becomes part of Leyland Motors Ltd, later British Leyland (BL) as Rover Triumph
1970: Introduction of the Range Rover

land rover flower bed
land rover series III
Image by DijitalJB64
the “morris minor flower bed” from Feast! reminded my brother of this photo he took in Stanmer Park in Brighton. Apparently there’s a bed inside!

Hong Kong Police Land Rover in 1986
land rover series III
Image by Ian Fuller
Land Rover Series III 109 station wagon

Land Rover Series
land rover series III
Image by klausk

Land Rover 109 Wagon
land rover series III
Image by Ian Fuller
Great old Land Rover – early 1970s?

1971: Series III launched
1974: Land Rover abandons US market, facing competitive pressure from Japanese 4×4 brands
1975: BL collapses and is nationalised, publication of the Ryder Report recommends that Land Rover be split from Rover and be treated as a separate company within BL and becomes part of the new commercial vehicle division called the Land Rover Leyland Group
1976: One-millionth Land Rover leaves the production line
1978: Land Rover Limited formed as a separate subsidiary of British Leyland
1980: Rover car production ends at Solihull with the transfer of SD1 production to Cowley, Oxford; Solihull is now exclusively for Land Rover manufacture. 5-door Range Rover introduced.
1983: Land Rover 90 (Ninety)/110 (One-Ten)/127 (renamed Defender in 1990) introduced
1986: BL plc becomes Rover Group plc; Project Llama started
1987: Range Rover is finally introduced to the US market, following many years of demand being filled by grey market sales
1988: Rover Group is privatised and becomes part of British Aerospace, and is now known simply as Rover

1997 Land Rover Discovery
land rover 1989 discovery
Image by harry_nl
This is a model from the first generation Land Rover Discovery built from 1989 until 1998.It filled the enormous gap between the original Land Rover and the Range Rover. This was a commercial version but I’m not sure what the owner tried to convert this model in…

1989 Land Rover Discovery 2.5 TDi
land rover 1989 discovery
Image by kieranwhite599

1989: Introduction of Discovery
1994: Rover Group is taken over by BMW. Introduction of second-generation Range Rover. (The original Range Rover was continued under the name ‘Range Rover Classic’ until 1995)
1997: Land Rover introduces the Special Edition Discovery XD with AA Yellow paint, subdued wheels, SD type roof racks, and a few other off-road upgrades directly from the factory. Produced only for the North American market, the Special Vehicles Division of Land Rover created only 250 of these bright yellow SUV’s.

Land Rover Freelander 2 2011
land rover Freelander
Image by Land Rover Our Planet

Land Rover in action in the Altai Mountains
land rover Freelander
Image by Land Rover Our Planet
Land Rover in action in the Altai Mountains as the teams conduct Snow Leopard surveys.

Land Rover in action in the Altai Mountains
land rover Freelander
Image by Land Rover Our Planet
Land Rover in action in the Altai Mountains as the teams conduct Snow Leopard surveys.

Land Rover Freelander 2 2011
land rover Freelander
Image by Land Rover Our Planet

1997: Introduction of Freelander
1998: Introduction of second generation of Discovery
2000: BMW breaks up the Rover Group and sells Land Rover to Ford for £1.8 billion
2002: Introduction of third-generation Range Rover
2004: Introduction of third-generation Discovery/LR3
2005: Introduction of Range Rover Sport
2005: Adoption of Jaguar AJ-V8 engine to replace the BMW M62 V8 in the Range Rover
2005: Land Rover ‘founder’ Rover, collapses under the ownership of MG Rover Group
2006: Announcement of a new 2.4-litre diesel engine, 6-speed gearbox, dash and forward-facing rear seats for Defender. Introduction of second generation of Freelander (Freelander 2). Ford acquires the Rover trademark from BMW, who previously licensed its use to MG Rover Group
8 May 2007: 4,000,000th Land Rover rolls off the production line, a Discovery 3 (LR3), donated to The Born Free Foundation
12 June 2007: Announcement from the Ford Motor Company that it plans to sell Land Rover and also Jaguar Cars
August 2007: Tata Motors and Mahindra and Mahindra as well as financial sponsors Cerberus Capital Management, TPG Capital and Apollo Global Management expressed their interest in purchasing Jaguar Cars and Land Rover from the Ford Motor Company.
26 March 2008: Ford agreed to sell their Jaguar Land Rover operations to Tata Motors.
2 June 2008: Tata Motors finalised their purchase of Jaguar and Land Rover from Ford.
2010: Introduction of fourth-generation Discovery/LR4

Land Rover Ride & Drive Desert Event | Alfardan Premier Motors Qatar
land rover evoque
Image by landrovermena
Alfardan Premier Motors Co., the exclusive importer of Land Rover in the State of Qatar, organised its annual “Land Rover Ride & Drive Desert Event” with a fun-filled day of intrepid drives, advanced desert driving tips from experts and family campsite entertainment for customers, prospects, friends and families at Khor Al Udaid – the Inland Sea.

Land Rover Ride & Drive Desert Event | Alfardan Premier Motors Qatar
land rover evoque
Image by landrovermena
Alfardan Premier Motors Co., the exclusive importer of Land Rover in the State of Qatar, organised its annual “Land Rover Ride & Drive Desert Event” with a fun-filled day of intrepid drives, advanced desert driving tips from experts and family campsite entertainment for customers, prospects, friends and families at Khor Al Udaid – the Inland Sea.

White Range Rover Evoque
land rover evoque
Image by Land Rover Our Planet
“The all-new Range Rover Evoque is a true global car and will be sold in over 160 countries. It was important to give the car a name that was instantly recognisable through language and cultural boundaries throughout the world. We wanted to create a new name which was innovative and different. A name which implies exclusivity and arouses emotions. Evoque is cosmopolitan and cross-continental, sophisticated and matches the car’s urban elegance,” said Phil Popham, managing director of Land Rover.

Onelife | Land Rover’s owner’s magazine | Evoque Surfing
land rover evoque
Image by landrovermena
Follow competition surfer, Chrystal Jameson Fitzgerald and her Range Rover Evoque as they embark on a road-trip from Vancouver to Alaska to find the world’s most remote surf spot. As featured in Land Rover’s owner’s magazine, Onelife

Land Rover Display and Test Drive Jeddah
land rover evoque
Image by landrovermena
The Land Rover Display and Test Drive Event took place at the Saudi Arabian Airlines Headquarters in Jeddah

2011: The Range Rover Evoque introduced
2012: Fourth-generation Range Rover was exhibited at the 2012 Paris Motor Show
2014: The New Discovery Range exhibited at the 2014 New York Motor show

 

Info Sources:

https://en.wikipedia.org/wiki/Land_Rover

https://en.wikipedia.org/wiki/Land_Rover_Series

http://www.landroverusa.com/our-story/index.html

http://www.roveroutpost.com/1/photos/